April 11th, 2022 – OBOR Tires and Humboldt Motorsports has become the Title Sponsor with one of the largest UTV Enthusiasts events in the country, this event is called UTV TAKEOVER! OBOR has been an elite sponsor with UTV Takeover since 2020. Humboldt Motorsports is based in Eureka, California and has been supporting the event since the very beginning, which was in 2015 in Coos Bay, Oregon.
Along with the Title Sponsorship for the UTV Takeover tour, OBOR and Humboldt Motorsports will sponsor the envious “HUCKFEST” challenge and the main registration tent. “We feel by sponsoring these 2 special event areas, will give a chance for every fan in attendance to see our support to this amazing UTV event”, said Bruce Nyland marketing manger for OBOR Tires.
OBOR Tires has been growing step by step over the last 3 years, to become a leading tire manufacture in the Specialty tire category. The focus has been on the UTV and ATV tire market, however eventually OBOR will supply MTB, Dirt bike, and Cycling tires. By partnering with UTV TAKEOVER, we see great value in supporting a family friendly, UTV enthusiast group that wants to continue growing this amazing industry.
OBOR Tires and Humboldt Motorsports will attend all three UTV TAKEOVER events in 2022. Either come by the booth or go out on a ride to learn more!